Southwest Airlines (NYSE: LUV) HOW IT ALL STARTED: Southwest Airlines (SWA) begins in June 18, 1971, when SWA first operated a first airline consul between Houston, Dallas and San Antonio. Rollin King and Herb Kelleher are the founders of the company. The end of 1971 SWA immediately began to expand. In 1972 all Houston service is transferred to Houston's Hobby Airport form Houston Intercontinental, that is make more convenient for people to fly. During the first year of operations …showed first 75 words of 958 total…

…showed last 75 words of 958 total…can reduce costs. Works Cited Affairs, Bureau of Economic. "National Income and Product Accounts Second Quarter 2002 GDP (Advance) Revised Estimates: 1999 Through First Quarter 2002". (2002); 05 Aug 02. <http://www.bea.doc.gov/bea/newsrel/gdpnewsrelease.htm> Airlines, Southwest. "Southwest Airlines Annual Reports". (2002); 05 Aug 02. <http://www.iflyswa.com/about_swa/financials/annual_reports.html> America, Travel Industry of. "Economic Research: Industry Performance Indicators: June, 2002". (2002); 05 Aug 02. <http://www.tia.org/travel/ipi_june02.asp>