DHL is the world's leading express and logistics company offering customers innovative and customised solutions from a single source. With global proficiency in solutions, express, air freight and overland transport DHL unites worldwide coverage with a profound understanding of local markets. DHL continues to be at the forefront of technology and, with over 170,000 dedicated employees, guarantees fast and reliable services aimed at exceeding customers' expectations. Total revenues in 2002 accounted for US$1,046 million in the U.…showed first 75 words of 3906 total…

…showed last 75 words of 3906 total…new markets. DHL brand globally has aggressive marketing schemes. Those companies that understand their customers' needs best and develop the appropriate services to meet these will be the winners. At DHL, they believe anything else is out of the question. The sole factor from the above discussion can be clearly narrowed down to its service ability. The industry also offers quite similar service and hence the driving force to success is the value added services