Non Stop Yacht
Title: Non Stop Yacht
Category: /Arts & Humanities/Music
Details: Words: 873 | Pages: 3 (approximately 235 words/page)
Non Stop Yacht
Category: /Arts & Humanities/Music
Details: Words: 873 | Pages: 3 (approximately 235 words/page)
I have discovered two major issues that Non Stop Yacht S.L. will have to deal with. These issues are:
* The financial projections are set too high
* We have more attention focused on web-based customers instead of direct/walk-in customers
The reasons for these issues are:
* By focusing just on web-based customers leaves the direct/walk-in customers available to the competition. We need to tap into both the web and direct customer market to be
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good expansion strategy
- allow proximity to where the sales take place
- steady growth in the long run
- increase NSY's capital
This expansion of direct dealings with customers will be a multi-million dollar project that will take about one or two years to implement. We will monitor the execution of this implementation by
- monitoring quarterly sales reports
- utilize customer satisfaction surveys
- monitor in store transactions compared to web site transactions