1) Introduction This paper will also analyse the nature of risk environment facing the producer and distributor and the actions taken to reduce such risk. What will follow is an analysis of the US film industry and the film released during 1992. I will look at star and genre distribution and also market share of the major US distributors. Annual Distribution of revenues The annual distribution of revenues seems to be declining gradually from the top ten …showed first 75 words of 1282 total…

…showed last 75 words of 1282 total…of total films made during 1993 to 1995. During 1992 six of the top twenty films were comedy genres, four were action, five were dramas and the rest were of various genres such as horror and musicals. From the top twenty box office hits of 1992 it could be concluded that comedy was the most successful genre in revenue terms. From research conducted it is evident that star and genre play an important role in the success of films.