Explaining the role of 'suppliers' in an organization's microenvironment. Discuss the impact the supplier environment might have on the marketing of soft drinks.

Title: Explaining the role of 'suppliers' in an organization's microenvironment. Discuss the impact the supplier environment might have on the marketing of soft drinks.
Category: /Business & Economy/Marketing and Advertising
Details: Words: 1046 | Pages: 4 (approximately 235 words/page)
Explaining the role of 'suppliers' in an organization's microenvironment. Discuss the impact the supplier environment might have on the marketing of soft drinks.
Written Summary Question: Explaining the role of 'suppliers' in an organization's microenvironment. Discuss the impact the supplier environment might have on the marketing of soft drinks. Definition of suppliers: Firms and individuals that provide the resources needed by the company to produce its goods and services (lecture 3, p10). This includes materials and parts, capital items, supplies and service. (Diagram 1.4) The Role of suppliers Suppliers play a vital role in an organization's microenvironment. The relationship between …showed first 75 words of 1046 total…
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
…showed last 75 words of 1046 total…

Need a custom written paper?