AFTA: The upcoming challenges to the Malaysian automotive industry *Introduction Perusahaan Otomobil Nasional Berhad (Proton) was incorporated on May 7, 1983 to manufacture, assemble and sell motor vehicles and related products including accessories, spare parts and other components. Proton has an extensive market share in Malaysia and sells its products widely throughout the region. The home market provided it with the necessary volume and viability for its success. In the 1990's they have acquired about 65percent of …showed first 75 words of 3004 total…

…showed last 75 words of 3004 total…DATABASE (2000) [Online] www: http://www.asean-auto.org/ PROTON Home Page (2000) [Online] Available www: http://www.Proton.com/ PERODUA Home Page (2000) [Online] Available www: http://www.perodua.com.my/ HONDA MOTOR Corporation Home Page (2000) [Online] Available www: http://www.honda.co.jp/english/ TOYOTA Home Page (2000) [Online] Available www: http://www.global.toyota.com/ DAIHATSU Home Page (2000) [Online] Available www: http://www.ingway.co.jp/~daihatsu/ ASEAN Auto Database (2000) [Online] Available www: http://www.asean-auto.com/